Friday, April 19, 2024

Kiran Rao endured miscarriage for five years Kiran Rao suffered miscarriage for five years: Aamir's ex-wife says, 'I had a lot of health problems, after Azad's birth, happiness came into our lives'

5 minutes ago

  • Copy link

Filmmaker Kiran Rao has spoken about motherhood. Kiran is the ex-wife of Aamir Khan. In an interview, Kiran had said that she suffered several miscarriages before the birth of her son Azad. This also caused him many health problems.

In an interview to Zoom Entertainment, Kiran said that Azad was born in the same year when the film ‘Dhobi Ghat’ was made. I tried many times for a baby. For five years, I endured multiple miscarriages and had many personal and health problems. I wanted a child but it was very difficult. In such a situation, when Azad was born, my only focus was to give him a good upbringing.

Azad, Aamir Khan and Kiran Rao.

Azad, Aamir Khan and Kiran Rao.

A son was born through surrogacy
Kiran and Aamir’s son was born through surrogacy. Due to difficulty conceiving, Kiran decided on surrogacy, after which Azad was born in 2011. Now Azad is 13 years old. Kiran said in an interview about his son, ‘Happiness came into our lives after the birth of Azad. Those were the best years of our lives. I don’t regret at all that I didn’t do a film for ten years because I enjoyed that period so much.

Does Azad also want to be an actor? In response to this question, Kiran said, ‘No, not at all right now. He doesn’t want to join films now. He has no interest in movies. Azad is interested in art, music and animation.

Even after the divorce, Aamir-Kiran have a strong bond.

Even after the divorce, Aamir-Kiran have a strong bond.

Kiran-Aamir separated in 2021
Kiran Rao married Aamir on 28 December 2005. About this relationship, Aamir once said that he first met Kiran on the sets of the film ‘Lagaan’. Kiran was the assistant director in that film. Their marriage lasted for 15 years and in 2021, both divorced by mutual consent. After the divorce, Kiran has custody of son Azad. She and Aamir are co-parents of Azad. Even after the divorce, the two share a great bonding.

SBI Tarun Mudra Loan 2024: Up to 10 lakh unsecured loan under this scheme, click here for more information

SBI Tarun Mudra Loan 2024: Economically weak citizens like to start their own business but due to lack of money they cannot start their own business but let us tell them that you can start your own business by taking a business loan through the government scheme SBI Tarun Mudra Loan. This loan is very easy to take. A person who wants to start his own business can start his own business by taking money through Tarun Mudra Loan. In today’s article we will give you detailed information about SBI Tarun Mudra Loan, how to apply for this loan and all the important details related to required documents and plan. will give you

SBI Tarun Mudra Loan 2024: More Information about SBI Tarun Mudra Loan Scheme 2024

There are three types of loans you can take to start a business under Mudra Loan Yojana. To start a business under this scheme, an applicant can take a loan ranging from five lakhs to ten lakhs to expand their business and start a business. Loans under this scheme Low interest and free loans are given to people who have already established business, besides their business is doing well but want to grow their business despite lack of money to grow it, they can easily avail this scheme below. We have given you other details of this scheme which you should read carefully

How much loan can you get under Tarun Mudra Loan Yojana?

SBI Tarun Mudra Loan 2024: Let all the applicants know that any person who wants to grow his business further needs financial help to grow the business, this loan can be availed by businessmen who have been doing well in the market for a long time, their company or This loan is given without guarantee from 5 lakhs to 10 lakhs to the businessmen who have factories and other industries in the eyes of the people. It is very important for the applicant to have business registration documents. Talking about the documents for applying, Aadhaar Card, Pancard should have all the documents related to the industry. Proof of other residence should be other required application documents

GSEB SSC Result 2024: How to Check Class 10th Result, and Know Complete Download Process

How to Apply for SBI Tarun Mudra Loan Scheme

  • To get a loan of 5 to 10 lakhs, the application process in this scheme is very easy. First you have to go to the nearest SBI bank.
  • The application form has to be filled regarding Mudra loan in which all the details given should be your name business information other necessary documents after filling the application form and all the required documents attested with the form and submitting the form there
  • More details for this scheme you will get from SBI Bank which will help you further for this scheme
  • You can get tarun mudra loan through sbi bank and avail this scheme almost a large number of people have already availed this scheme.

If you want to start your own business or already have a business and want to expand it, you can take advantage of Tarun Mudra Loan.

Mukesh Chhabra praised Diljit Dosanjh Mukesh Chhabra praises Diljit Dosanjh: Says, 'He proved that even a turban wearer can be a star in Bollywood'

3 minutes ago

  • Copy link

Famous Bollywood casting director Mukesh Chhabra has casted the recently released film ‘Amar Singh Chamkila’. During an interview said that casting in this film was a big challenge. Mukesh Chhabra also praised Diljit Dosanjh. He says that Diljit Dosanjh never thought becoming a star was possible before. But today there is a Punjabi in Bollywood, who is a star.

Diljit has proved that even a turban wearer can become a star in Bollywood. This has never happened before. He has earned a lot of respect for Punjabis. We are all proud of how well he is handling his career. His belief in himself is reflected in his work. Today he is considered one of the biggest stars in India. This is a big success.

When asked if Imtiaz Ali had already considered Diljit Dosanjh and Parineeti Chopra to play the roles of Amar Singh Chamkila and Amarjot Kaur, Mukesh Chhabra said – We had already thought about it. Because to play Amarjot we needed someone who could sing and was from Punjab. Diljit was the first choice for this from the beginning, as it is the story of a Punjabi singer. Who better to apologize for this?

Talking about the casting of the film, Mukesh said, All the actors working in this film are amazing actors. This was the first time after Gangs of Wasseypur that I needed 6 to 7 assistants. Because we were casting from everywhere in the Punjab belt. I didn’t want to leave any stone unturned for this film.

I had initially discussed with Imtiaz Ali that we would be casting for a small part as well. We often cast for primary roles and then leave them, but in ‘Chamkila’ we wanted to cast every character. So we held a huge audition to find the right actors.

Pic of Amarsingh Chamkila and Amarjot

Pic of Amarsingh Chamkila and Amarjot

He said – So far in all the films we have done in Punjab, be it ‘Manmarziyaan’ or ‘Lal Singh Chadha’, we have made many fictional stories. But Chamkila was different from all the films. It was challenging for us because it was a biopic and we had to be completely honest with the story and the people.

We had to cast in such a way that the people felt like they belonged to the era we were trying to portray. It should not look like they are acting. So the casting we did for the film was authentically Punjabi. The biggest thing to keep in mind while casting was that the body and speech of the actor should be Punjabi.

The film released on 12th April
The movie ‘Amar Singh Chamkila’ has released on 12th April on Netflix. The film is based on Punjabi folk singer Amar Singh Chamkila. Born in Dhubari, a small village in Ludhiana, Amar sang songs on extramarital affairs, love affairs and husband-wife relationships. His songs were the first choice at weddings in Punjab. Diljit Dosanjh plays Chamkila in the film while Parineeti Chopra plays his wife Amarjot.

There is also other news…

RPF Recruitment 2024: Bumper recruitment for total 4,660 posts for Class 10 pass in Railways, know online application process

RPF Recruitment 2024: Now is a golden opportunity for all the youths who are looking for government jobs. Let us tell you that the railway has recently announced the recruitment of about 4,660 posts of si and constable. All the candidates can complete the application process and get the government job last date of application is 14 May 2024 before this date all the candidates have to complete the application process through the official website you can get the job at home for other details below we provide you with this recruitment All important information attached is given which read carefully

Recruitment to the posts of Security Force (RPF), Sub Inspector (SI) and Constable

Railway has recently announced the recruitment for the posts of Security Force and Sub Inspector and Constable. All the candidates can complete the application process before May 14 and get the job in this vacancy. Moreover, the notification was issued on April 15, 2024. All the candidates who have to apply for the posts can complete the application process based on the official website by following the below step by step process below we have given you the information including pay scale educational qualification and age limit

Pay Scale Information for Railway Recruitment: RPF Recruitment 2024

  • Any candidate who wants to process and complete the application process for the currently announced recruitment can read the information given below
  • Apart from this, as far as the pay scale is concerned, the recruitment is being done on a total of 4,660 posts out of which 42008 are for constable posts.
  • While 452 posts have been recruited for the post of SI, talking about the pay scale, 35,400 will be paid for Sub Inspector.
  • After that, talking about Constable, Rs 21,700 salary will be paid

Educational Qualification and Age Limit for Railway Recruitment

RPF Recruitment 2024: As for the cutoff and educational qualification for this recruitment, all the candidates who have passed class 10 can apply for this recruitment. The educational qualification for applying for constable in Indian should be 10th pass. Apart from this, candidates who have graduated in any branch for sub inspector. Can easily apply in this recruitment given below for more details.

GSEB SSC Result 2024: How to Check Class 10th Result, and Know Complete Download Process

Talking about the age limit for this recruitment, the age limit for constable should be between 18 to 28 years, for sub inspector 20 years to 28 years, there will be relaxation in any limit for reserved category candidates.

Know application process application fee information

  • RPF Recruitment 2024: Any candidate who wants to apply in this recruitment can complete the application process by visiting the official website Indianrailways.gov.in through notification.
  • On this official website you will easily get all the recruitment details while the application fee for General OBC EWS is kept at 500.
  • Apart from this, 250 rupees have been fixed for all category women candidates, apart from this, if we talk about other categories, 250 rupees will have to be paid to change the application form.
  • You can pay the application fee through Debit Card Credit Card and other netbanking More details you will get on the official website

You can apply for this recruitment by following all the application process given above step by step

Parineeti Chopra turns to camping in Bollywood Parineeti Chopra hits out at camping in Bollywood: Says, 'I don't go to parties where roles are discussed, talent is not the only criterion for getting a job here'

1 minute ago

  • Copy link

Parineeti Chopra is in much discussion these days because of the movie ‘Amar Singh Chamkila’. She has played the role of Amarjot Kaur in the film which released on 12 April. Parineeti’s acting in the film is also being praised. Parineeti has received appreciation for a film after a long time, which the actress spoke about in an interview.

‘I don’t go to parties where roles are offered’
In a media interaction, Parineeti spoke about her lack of opportunities in her career and not getting the right roles due to wrong decisions. The actress said, ‘I don’t go to Bollywood parties, dinners and lunches where the possibility of getting work or roles in films is discussed. I want directors and producers to call me for work because I am willing to work hard. I won the National Award 10 years ago for the film ‘Ishaqzaade’. I am still the same actress.

Parineeti and Diljit Dosanjh in the movie 'Amar Singh Chamkila'

Parineeti and Diljit Dosanjh in the movie ‘Amar Singh Chamkila’

‘Talent is not the only criterion for getting work in Bollywood’
Parineeti also talked about campaigniness in Bollywood in the interview. He said, ‘Acting talent is not the only criterion for getting a job in Bollywood. You must belong to a camp. I was not in the right place at the right time. Paparazzi don’t click me every day. My PR is very bad.

Parineeti further said that many talented actors do not reach the level they should be because they are not socially active or they are not seen in get togethers and glamorous events.

Parineeti said, ‘I want to be the voice of artists who are not part of any camp. Hope we end this lobby system in bollywood because I also want equal opportunities and work. I have chosen some wrong films but I am the same actress today as I was ten years ago. Now I am looking for the right platform.

Ranveer Singh and Parineeti in the movie 'Ladies VS Ricky Bahl'

Ranveer Singh and Parineeti in the movie ‘Ladies VS Ricky Bahl’

Parineeti debuted in 2011
Parineeti made her Bollywood debut with the 2011 film Ladies VS Ricky Bahl, starring Anushka Sharma and Ranveer Singh. After the film became a hit, Parineeti got a lead role in the 2012 film ‘Ishaqzaade’. Parineeti won the National Award for Special Mention for this film. Since then Parineeti has been part of a total of 17 films.

There is also other news…

Imtiaz Ali talks about the casting of 'Chamkila' Imtiaz Ali talks about 'Chamkila' casting: Says, 'I saved money for Diljit Dosanjh in the film, asked the actors to sing live'

3 minutes ago

  • Copy link

Film director Imtiaz Ali recently said that he cast Diljit Dosanjh in ‘Amar Singh Chamkila’ because he wanted to save money. Apart from Imtiaz, Diljit Dosanjh in the BTS video, Parineeti Chopra also shared her experiences of working in the film.

First of all, Imtiaz said, ‘In this film, we did not hire one actor for one job. I used to save my money by casting actor and singer Diljit. The thrill of the film is its music.

Imtiaz Ali also revealed how he made live singing possible for Diljit and Parineeti in the film. He said, ‘We built a whole band for him so he was actually singing live which we brought to life on-screen. We called in background musicians with whom Diljit and Parineeti sang for three-four days and during which some things were recorded live.

Imtiaz Ali and Diljit Dosanjh

Imtiaz Ali and Diljit Dosanjh

It felt like glitter was all around us: Diljit Dosanjh
On playing Amar Singh Chamkila in the film, Diljit said, ‘The story of the film revolves around music and music is God for me. Through this film I have come closer to God, I always felt that there is a presence around us on the sets.

Singing live was challenging: Parineeti
Parineeti, who played the role of Amarjot, wife of Amar Singh Chamkila, said that the experience of singing live for the film was very different. It was on a very high scale and singing and acting on that scale was a very challenging thing for me which I had never done before.

The film’s music director AR Rahman praised Diljit Dosanjh and called him a superstar. Also called Parineeti an underrated singer and said that she is also very talented as a singer.

Diljit and Parineeti in 'Amar Singh Chamkila'

Diljit and Parineeti in ‘Amar Singh Chamkila’

The film is releasing on 12th April
The movie ‘Amar Singh Chamkila’ has released on 12th April on Netflix. The film is based on Punjabi folk singer Amar Singh Chamkila. Born in Dhubari, a small village in Ludhiana, Amar composed songs on extramarital affairs, love affairs and husband-wife relationships. His songs were the first choice at weddings in Punjab. Diljit Dosanjh plays Chamkila in the film while Parineeti Chopra plays his wife Amarjot.

There is also other news…

Abhishek used to shout outside Shah Rukh Khan's house Abhishek shouts outside Shah Rukh Khan's house: Shares screen with Amitabh, writes emotional letter to actor

6 minutes agoAuthor: Ashish Tiwari

  • Copy link

Actor Abhishek Khan, who has worked in series like ‘Good Bye’ and ‘Lootere’, had a special conversation with Divya Bhaskar about his journey and film career. Abhishek is one of the few people who embraces the concept of ‘I will not give up’ in his life. Abhishek reveals that there was a time when he stood outside Shah Rukh’s house ‘Mannat’ and shouted. But he stopped doing this after watching the 2016 film ‘Fan’. Abd had decided that now he had to do something so that he could work with Shah Rukh.

Abhishek has been a fan of Shahrukh since the beginning. He dreamed of working with Shahrukh since his childhood. After this, he fulfilled this dream by working in the show ‘Bard of Blood’ in 2019. ‘Bard of Blood’ was produced by Shah Rukh Khan’s production house. Talking about his journey, he said that this journey is not easy. After working in the film ‘Good Bye’, Amitabh Bachchan wrote an emotional letter to Abhishek. Abhishek also considers this a part of his success.

Amitabh Bachchan sent a letter for Abhishek

Amitabh Bachchan sent a letter for Abhishek

The experience of the film ‘Good Bye’ was the best for my career
Talking about films, he said that the film ‘Good Bye’ is the best experience of his life. He was seen in the role of Amitabh Bachchan’s son in this film. The film was shot during the lockdown during Kovid. Talking about his bond with Amitabh, Abhishek said- I used to treat everyone very lovingly on the sets. I did not know that Amitabh ji was paying attention to everything. One day he called me and said I don’t think this is your first film. Abhishek said maybe he liked my work.

Abhishek Khan with Rashmika Mandanna during the shooting of the film 'Good Bye'

Abhishek Khan with Rashmika Mandanna during the shooting of the film ‘Good Bye’

Amitabh loved both Abhishek’s acting and behavior. He also wrote a heartfelt note for Abhishek. Abhishek was very happy after receiving the letter written by Amitabh, as the letter was received by his mother. Abhishek has also posted this letter on his Instagram account.

Abhishek Khan with Amitabh Bachchan

Abhishek Khan with Amitabh Bachchan

When Abhishek was asked why he had come to trust you so much in such a short time. On that Abhishek said that maybe he liked my work and behavior. Giving another reason, the actor said that he got his name from his son Abhishek Bachchan. Our birthday also falls in this month. We were playing the role of father and son in this film. Perhaps this could be one of the reasons for the bond between us.

When Abhishek cut off all his hair for ‘Good Bye’, everyone on the set thought he was wearing a wig. He also gained weight for this film. Everyone was impressed by his hard work and dedication.

Nasib got work in ‘Looter’ series

Abhishek Khan has also been seen in the recently released Hansal Mehta series ‘Lootere’. He said that he was cast in the series when the entire star cast of the series was finalised. He said that I had decided that I want to work in this series. Because such a series rarely happens in our country. After this, Mukesh Chhabra called and said that I have to audition for this series.

Mukesh Chhabra refused them and said that the casting of the series has been completed. But one day Abhishek got a call for the casting of this series. Abhishek was ready to play any role in this project.

Abhishek Khan's look in 'Lootere'

Abhishek Khan’s look in ‘Lootere’

Finally his wish came true. One day suddenly he got a call for an audition. He has got a role in this series. Initially, his role was small, but after seeing his acting during the shooting, his role increased. Abhishek says outsiders should be given more opportunities in the industry. He says that if one’s father is a producer, he will definitely give work to his son. Nothing can be done about this. But it is also important to recognize the talent of outsiders.

Abhishek Khan with actor Rajat Kapoor on the sets of 'Lootere'

Abhishek Khan with actor Rajat Kapoor on the sets of ‘Lootere’

Abhishek Khan talks about bad experiences

Abhishek said that he was offered another film along with the film ‘Good Bye’. Earlier he left ‘Good Bye’ and chose another film. But he left the film due to misbehavior on the sets. Abhishek believes that he cannot work where one is treated badly or is not treated equally.

Abhishek Khan wanted to become an actor since his childhood
Abhishek joined Prithvi Theater from 12th standard without informing his mother. He would go to class and go to the theater. In the beginning he used to clean the stage there. He has improved himself a lot by working in theatre. Abhishek said that his mother also wanted to become an actress. But due to her responsibilities she could not fulfill her dream.

There is also other news…

Tanisha fell from the mountain during the shooting of 'Shshsh' Tanisha fell from a mountain during the shooting of 'Shshsh': Swelling in the brain for a year, kept shooting to avoid hurting the makers

3 minutes ago

  • Copy link

Kajol’s sister actress Tanisha Mukherjee made her Bollywood debut with the film ‘Shshsh’ released in 2003. During the shooting of this film, there was a terrible accident with the actress. Tanisha fell from the mountain while shooting. Due to which the brain was injured.

In an interview, the actress said that her brain swelled due to a fall from a mountain while shooting. It took him a whole year to get back to normal.

However, the actress continued shooting despite the accident so that the producers did not face financial problems.

The movie 'Shshsh' released in 2003 was based on a horror story

The movie ‘Shshsh’ released in 2003 was based on a horror story

Shooting for 2 hours and then sleeping for 3 hours : Tanisha
The actress said, ‘I didn’t tell anyone but it was very difficult. I used to shoot for 2 hours and slept for 3 hours. I could only shoot for 2 hours due to pain and discomfort.

My brain used to be tired, so it was very difficult for me to be normal.

Tanish is the sister of Bollywood actress Kajol

Tanish is the sister of Bollywood actress Kajol

‘Couldn’t give my 100% after accident’
Tanisha further said, ‘I suffered a lot but I am thankful for the support of the producers. I also suffered and completed the shooting of this film so that the producers would not suffer any harm. However, after this accident I could not give 100% to my role.

Released in 2003, Tanisha was seen opposite Dino Morea and Karan Nath. It was inspired by the 1996 Hollywood thriller ‘Scream’.

There is also other news…

'Anupama' remains on top, show 'Zanak' also hits; Know which are the top 5 shows TV TRP report: 'Anupama' tops, show 'Zanak' also hits; Know which are the top 5 shows

2 minutes agoAuthor: Kiran Jain

  • Copy link

This week’s BARC TRP report is out. The new show ‘Zanak’ has quickly made its place in the list. Now the show is competing with long running shows like ‘Anupama’, ‘Gu Ma Hai Kisi Ke Pyaar Mein’ and ‘Yeh Rishta Kya Kehlata Hai’.

Let’s take a look at which shows were on top and which were lagging behind this week:

1. Incomparable

Serial ‘Anupama’ is at the top of the TRP list. Audience wants Anupama and Anuj to reunite once again. Due to the popularity of this track, Rajan Shahi’s show managed to remain at number one this week as well. The show received 2.3 million viewership impressions.

2. Parents

The show ‘Zanak’, which started almost five months ago, managed to impress the audience right from the start. The Hiba Nawab and Krishal Ahuja starrer is ruling the TRP charts. It is among the top three because of the unique story of the show. The show received 2.0 million viewership impressions.

3. ‘Gum Hai Kissi Ke Pyaar Mein

This week the show ‘Gum Hai Kisi Ke Pyaar Mein’ has seen a drop in TRPs compared to last week. The show starring Shakti Arora and Bhavika Sharma came in third. The show received 1.9 million viewership impressions.

Let us tell you that last week the rating of the show was 2.3 million viewership impressions.

4. Yeh Rishta Kya Kehlata Hai’

Samriddhi Shukla and Rohit Purohit starrer ‘Yeh Rishta Kya Kehlata Hai’ is fourth on the TRP chart. The show received 1.8 million viewership impressions.

5. Shiva Shakti – Tapa Tyaga Tandav

Viewers love ‘Shiva Shakti – Tap Tyag Tandav’. The show is number five. This time the show got 1.6 million viewership impressions. Recently the entry of Lord Shani has been seen in the show. Due to which the show has become more interesting.

How does BARC check TRP?
The Broadcast Audience Research Council (BARC) estimates TRPs across TV channels by taking data from thousands of frequencies. This agency uses a special gadget to measure TRP. Barometers have been installed at some places to measure TRP. This barometer uses specific frequencies to find out which program or channel is watched the most and how often.

This meter sends TV data every minute to the monitoring agency. The team analyzes the data from the barometer and determines the TRP of a channel or programme. The most popular channels are listed according to Television Rating Points (TRP) and then the data of Top 10 TRP TV Serials, TV News Channels is released on weekly or monthly basis.

How important is TRP?
TRP is very important for advertisers because, it helps advertisers to easily know on which channel their products or services will get maximum benefit through advertisement. Every advertiser prefers to advertise on the channel with highest TRP.

There is also other news…

Meta Integrates Google & Bing Search Results Into AI Assistant

Meta’s AI assistant, powered by the new Llama 3 model, will now incorporate real-time search results from Google and Bing.

This integration marks a step forward in AI assistant capabilities and their potential impact on the search industry.

You can access Meta AI within Facebook, Instagram, WhatsApp, Messenger, and the newly launched Meta.ai desktop experience.

Google & Bing Search + Meta

Meta is integrating Google and Bing results directly into its AI assistant.

Instead of relying solely on training data or a single search engine, Meta’s AI assistant intelligently selects and displays results from either Google or Bing, depending on the query.

This provides users with a more comprehensive and diverse range of information.

Based on my limited testing before writing this piece, I could only get Meta AI to search using Bing. I’m uncertain about the criteria or conditions that would cause it to use Bing versus Google for web searches.

Here’s an example showing that it’s capable of providing up-to-date information:

Screenshot of a smartphone displaying a notification from Meta AI about the Google core update. The message details the update's gradual rollout, its focus on improving spam protections, and enhancing content quality in Google & Bing

Seamless Search Across Apps

Meta’s new search experience allows you to access relevant information without switching platforms.

For example, while planning a trip in a Messenger group chat, you can ask the assistant to find flights and determine the least crowded weekends to travel.

A screenshot of a smartphone messaging app named Screenshot from: about.fb.com/news/, April 2024.

Meta is taking a multi-pronged approach to make its AI assistant a consistent presence across its family of apps:

  • Integration into the search boxes of Facebook, Instagram, WhatsApp and Messenger
  • Appearing directly in the Facebook main feed to respond to posts
  • A new meta.ai website where users can log in to have continued conversations
  • Real-time text-to-image generation with an “Imagine” feature in WhatsApp
  • Future integration with Meta’s VR headsets and smart glasses

More information about these initiatives is available in Meta’s announcement.

Implications For Search Engine Optimization

Integrating Google and Bing search results into Meta’s AI assistant has potential consequences for SEO.

As AI chatbots become increasingly popular for finding information, visibility in the integrated search results will become more valuable for publishers.

SEO strategies may need to evolve to accommodate traditional search engines and AI assistants.

This could involve a greater focus on satisfying conversational queries that mirror how users interact with chatbots.

A Shifting Landscape

Meta’s move to integrate search results from Google and Bing into its AI assistant highlights the evolving nature of the search industry.

As the lines between traditional search and conversational AI continue to blur, companies are vying for dominance.

Meta’s CEO, Mark Zuckerberg, has expressed ambitious plans for the AI assistant, aiming to make it the most intelligent and widely accessible AI tool available.

With the release of the powerful Llama 3 model and incorporating search results from leading search engines, Meta is positioning itself as a top contender in the AI chatbot market.


FAQ

How is Meta’s AI Assistant changing how we interact with search engines?

Meta’s AI assistant is transforming the search engine experience by integrating Google and Bing search results, simplifying access to information across multiple platforms.

Users can search directly through Meta’s AI assistant within Facebook, Instagram, WhatsApp, and Messenger. This integration enables real-time information retrieval and a conversational interface that aligns with how users increasingly prefer to find and interact with content online.

By catering to conversational queries and reducing the need to switch platforms, Meta’s AI assistant may shift the focus of SEO strategies toward satisfying these user interactions.

What new features does Meta’s AI Assistant offer?

Meta’s AI Assistant provides various unique features to create a seamless search experience alongside live search results from Google and Bing.

These features include:

  • Integration into the search functions within Facebook, Instagram, WhatsApp, and Messenger.
  • The ability to interact with posts directly on the Facebook feed.
  • Access to the meta.ai desktop experience for continued conversations.
  • Real-time text-to-image generation through the “Imagine” feature in WhatsApp.
  • Planned future integration with Meta’s virtual reality headsets and smart glasses.


Featured Image: Screenshot from about.fb.com/news/, April 2024

Wayback Machine: 5 Alternatives To Try

The internet is constantly changing, with websites appearing and disappearing and information being added or removed constantly.

This makes it hard for people who study and analyze the internet or businesses to control their online appearance. It’s easy for things to get lost or vanish entirely.

But there’s good news! There are web archives, like the Wayback Machine, that take “snapshots” of websites at different times. This means they save a copy of the website’s appearance on a specific date.

In this article, we’ll look closer at the Wayback Machine and other web archives. We’ll talk about what makes them unique and how they can be used for different things, including SEO.

What Is The Wayback Machine?

The Wayback Machine is like a big online library that saves copies of websites from different times.Screenshot from web.archive.org, March 2024

The Wayback Machine is like a big online library that saves copies of websites from different times.

It’s run by the Internet Archive, and it doesn’t make any money from it. With the Wayback Machine, you can see what a website looked like in the past, even if it’s changed or gone offline now.

To use it, you type in the website address you want to look up, and it’ll show you a calendar with all the dates when it saved a copy of that site. Click on a date, and you’ll see the website exactly as it was on that day.

The Wayback Machine is excellent and has saved over 800 billion webpages, but it might not have every page or update ever made to a site.

That’s where other web archives come in handy, as they might have saved some stuff that the Wayback Machine missed.

Alternative Web Archives And Their Use Cases

1. The Memento Project

Memento is an exceptional alternative to the Wayback Machine because it aggregates several sources, including the Wayback Machine itself.

You can access archives from several sources on the website using the Time Travel tool.

You can access archives from several sources on the website using the Time Travel tool.Screenshot from timetravel.mementoweb.org, March 2024

This is the first distinction that makes Memento so cool. It also includes some of the other archives on this list. That means it’s a customizable experience and likely one of the most complete.

Memento’s other distinct feature is the Chrome extension, which allows you to select the date on which you’d like to view your current page. This brings the tool to where you’re browsing instead of forcing you to enter a URL into a form.

You can also create a snapshot of a page and generate a link that will not break. This is particularly useful for citations.

If you’re concerned a page might disappear or the content might get updated, but you want to use the information, creating one of these links ensures that people can see your source.

Use cases:

  • Researchers can use Memento to access a broader range of archived content from various sources, increasing the likelihood of finding relevant information.
  • Intellectual property attorneys can use Memento to gather evidence of prior art or trademark infringement by accessing archived versions of websites.
  • Marketers can track the evolution of competitors’ websites and marketing strategies over time, identifying trends and shifts in messaging.

2. Archive.today

Archive.today is another “snapshot” tool. It allows you to save a link to a page as it currently exists.

It offers a simple way to preserve content and generate unalterable links to the archived versions.

Following the link will send users to an unalterable version of the page.

archive.phScreenshot, archive.md, March 2024

It also features some relatively advanced search queries you can perform on domains and URLs to find snapshots that have been saved with the tool.

This tool also features a Chrome extension and an Android app.

Searches on Memento can include results from Archive.today.

Use cases:

  • Journalists can use Archive.today to save snapshots of online articles or social media posts, preserving evidence of important statements or events.
  • Researchers can create permanent links to archived pages, ensuring that their sources remain accessible and unaltered over time.
  • The Archive.today Chrome extension and Android app make it easy to quickly save snapshots of pages while browsing or on the go.

3. WebCite

WebCite has powerful applications for authors, journalists, academics, and publishers.

It offers a variety of ways to build and present the archived pages and the URLs.

WebCite has powerful applications for authors, journalists, academics, and publishers.Screenshot from webcitation.org, March 2024

Unfortunately, it doesn’t appear to be taking new requests at the time of publishing. But you can still access already archived pages. When and if it starts accepting requests again, it’s a handy tool.

Its most powerful feature for authors and publishers is the ability to upload a manuscript directly to the website.

The tool will scan every link in an uploaded manuscript and automatically create archives of each of the pages linked to as they currently exist. This saves a lot of time if you’ve used many website citations.

If you’ve created content that you want people to be able to create snapshots of, then you can add a specific WebCite link to your page that users can click on. This embeds archive functionality into your page, saving users time if they use your work as a citation.

Use cases:

  • Authors and publishers can upload manuscripts directly to WebCite, which will automatically create archives of all the linked pages in their current state, saving time and ensuring that citations remain valid.
  • Content creators can add WebCite links to their pages, allowing readers to easily create snapshots of the content for future reference or citation.
  • Medical researchers can use WebCite to create permanent links to online supplementary materials for their published papers, ensuring that the resources remain accessible to readers.
  • Legal professionals can archive web-based evidence using WebCite, guaranteeing that the content remains unaltered and admissible in court proceedings.

4. GitHub

GitHub is a development and collaboration platform prioritizing public projects and open-source code.

It documents and archives open-source code and programs and is searchable by other archives, such as the Wayback Machine.

GitHub is a development and collaboration platform prioritizing public projects and open-source code.Screenshot from github.com, March 2024

But, if you’re looking for something related to code or software development, it might be easier to go straight to GitHub instead of another archive service.

While it does have paid business plans, GitHub is free for the average user. It even offers 15 GB of storage and some computing power in its cloud developer environment for free for your personal use.

Use cases:

  • Developers can use GitHub to access older versions of open-source projects, study their evolution, and learn from the code.
  • Cybersecurity experts can study the commit history of open-source projects on GitHub to identify vulnerabilities and track the evolution of security patches.
  • Researchers can explore the development history of software projects, analyze coding patterns, and investigate the impact of open-source software on various industries.

5. Country-Specific Web Archives

Several countries run their web archives.

These can be particularly helpful alternatives to the Wayback Machine if you’re looking for a website highly relevant to a specific location or country’s culture.

More focused archives might have more complete information if you’re having trouble finding it elsewhere. However, again, I want to mention that the first alternative in this list, Memento, pulls from several different country-specific archives.

I should also note that many archives specific to a country, region, educational institution, or individual library are partnered with Archive-it, a service provider built by The Internet Archive (makers of the Wayback Machine).

It curates specific collections based on relevance, but all Archive-it partners leverage the same source: The Internet Archive.

These are a few of the country-specific web archives:

Use cases:

  • Researchers studying a specific country’s history, culture, or politics can access archived web content that might not be available elsewhere.
  • Businesses looking to understand the online landscape of a particular country can use these archives to gather competitive intelligence and track the evolution of local websites.
  • Anthropologists and sociologists can use country-specific web archives to study the evolution of online culture and social norms in different regions.
  • Economists can analyze archived web data from specific countries to track changes in consumer behavior, online marketplaces, and digital economies over time.

How The Wayback Machine Can Be Useful For SEO

In addition to its value for research and analysis, the Wayback Machine can also be a powerful tool for SEO professionals.

Here are some ways it can be used to improve a website’s search engine performance:

1. Recover Lost Or Broken Links

If a website undergoes a redesign or migration, some pages may be removed, or URLs may change, resulting in broken links and lost link equity.

The Wayback Machine can help identify these lost pages and provide opportunities to redirect them to relevant, existing content, preserving link equity and improving user experience.

2. Perform Competitive Analysis

Exploring archived versions of competitors’ websites can help SEO professionals gain insights into historical strategies, content changes, and keyword targeting.

This information can help inform their SEO strategies and identify opportunities for improvement.

3. Identify Backlink Opportunities

The Wayback Machine can reveal old backlinks to a website that may have been lost due to content updates or URL changes.

SEO professionals can potentially recover valuable link equity by discovering these lost backlinks and contacting the linking websites.

4. Monitor SERP Changes

By archiving search engine results pages (SERPs) over time, SEO professionals can track changes in rankings, featured snippets, and SERP features for their target keywords.

This data can help them understand the impact of algorithm updates and adjust their strategies accordingly.

5. Prove Ownership and Prevent Plagiarism

When a website’s content is plagiarized or used without permission, the Wayback Machine can provide evidence of the original content’s existence and ownership, which can be useful in legal disputes or DMCA takedown requests.

6. Identify Content Gaps

By analyzing competitors’ archived websites, SEO professionals can identify gaps and opportunities for creating unique, valuable content targeting untapped keywords or topics.

7. Track Algorithm Updates

SEO professionals can use the Wayback Machine to archive their websites and monitor changes in rankings and traffic following major search engine algorithm updates, helping them diagnose and address any issues.

8. Recover Deleted Content

Suppose valuable content is accidentally deleted from a website. In that case, SEO professionals can use the Wayback Machine to retrieve and restore lost content, minimizing the impact on search rankings and user experience.

9. Identify Historical Trends

By studying archived versions of top-ranking websites in their industry, SEO professionals can identify historical trends in content length, formatting, and keyword usage, which can inform their content optimization strategies.

10. Audit Historical SEO Practices

The Wayback Machine can help SEO professionals audit a website’s historical SEO practices, such as identifying past keyword stuffing, cloaking, or other black-hat techniques that may have resulted in manual penalties or ranking drops.

The Importance Of Web Archives: A Summary

Web archives, like the Wayback Machine and similar tools, are handy for saving internet snapshots as they change over time.

They can be helpful for researchers, journalists, marketers, and SEO professionals who want to study, analyze, or improve things online.

When using web archives, remember that they try their best to save as much of the internet as possible, but they might have yet to capture every webpage or update.

Also, each archive has its unique features and focus, so think about what you need before choosing which one to use.

Web archives are great for finding removed content, seeing how things have changed, or gathering proof for legal situations.

By getting to know these tools and what they can do, you can uncover valuable information and opportunities that could otherwise be lost forever in the constantly changing online world.

More resources:


Featured Image: Studio Romantic/Shutterstock

2024 WordPress Vulnerability Report Shows Errors Sites Keep Making

WordPress security scanner WPScan’s 2024 WordPress vulnerability report calls attention to WordPress vulnerability trends and suggests the kinds of things website publishers (and SEOs) should be looking out for.

Some of the key findings from the report were that just over 20% of vulnerabilities were rated as high or critical level threats, with medium severity threats, at 67% of reported vulnerabilities, making up the majority. Many regard medium level vulnerabilities as if they are low-level threats but they’re not and should be regarded as deserving attention.

The WPScan report advised:

“While severity doesn’t translate directly to the risk of exploitation, it’s an important guideline for website owners to make an educated decision about when to disable or update the extension.”

WordPress Vulnerability Severity Distribution

Critical level vulnerabilities, the highest level of threat, represented only 2.38% of vulnerabilities, which is (essentially good news for WordPress publishers. Yet as mentioned earlier, when combined with the percentages of high level threats (17.68%) the number or concerning vulnerabilities rises to almost 20%.

Here are the percentages by severity ratings:

  • Critical 2.38%
  • Low 12.83%
  • High 17.68%
  • Medium 67.12%

Authenticated Versus Unauthenticated

Authenticated vulnerabilities are those that require an attacker to first attain user credentials and their accompanying permission levels in order to exploit a particular vulnerbility. Exploits that require subscriber-level authentication are the most exploitable of the authenticated exploits and those that require administrator level access present the least risk (although not always a low risk for a variety of reasons).

Unauthenticated attacks are generally the easiest to exploit because anyone can launch an attack without having to first acquire a user credential.

The WPScan vulnerability report found that about 22% of reported vulnerabilities required subscriber level or no authentication at all, representing the most exploitable vulnerabilities. On the other end of the scale of the exploitability are vulnerabilities requiring admin permission levels representing a total of 30.71% of reported vulnerabilities.

Permission Levels Required For Exploits

Vulnerabilities requiring administrator level credentials represented the highest percentage of exploits, followed by Cross Site Request Forgery (CSRF) with 24.74% of vulnerabilities. This is interesting because CSRF is an attack that uses social engineering to get a victim to click a link from which the user’s permission levels are acquired. If they can trick an admin level user to follow a link then they will be able to assume that level of privileges to the WordPress website.

The following is the percentages of exploits ordered by roles necessary to launch an attack.

Ascending Order Of User Roles For Vulnerabilities

  • Author 2.19%
  • Subscriber 10.4%
  • Unauthenticated 12.35%
  • Contributor 19.62%
  • CSRF 24.74%
  • Admin 30.71%

Most Common Vulnerability Types Requiring Minimal Authentication

Broken Access Control in the context of WordPress refers to a security failure that can allow an attacker without necessary permission credentials to gain access to higher credential permissions.

In the section of the report that looks at the occurrences and vulnerabilities underlying unauthenticated or subscriber level vulnerabilities reported (Occurrence vs Vulnerability on Unauthenticated or Subscriber+ reports), WPScan breaks down the percentages for each vulnerability type that is most common for exploits that are the easiest to launch (because they require minimal to no user credential authentication).

The WPScan threat report noted that Broken Access Control represents a whopping 84.99% followed by SQL injection (20.64%).

The Open Worldwide Application Security Project (OWASP) defines Broken Access Control as:

“Access control, sometimes called authorization, is how a web application grants access to content and functions to some users and not others. These checks are performed after authentication, and govern what ‘authorized’ users are allowed to do.

Access control sounds like a simple problem but is insidiously difficult to implement correctly. A web application’s access control model is closely tied to the content and functions that the site provides. In addition, the users may fall into a number of groups or roles with different abilities or privileges.”

SQL injection, at 20.64% represents the second most prevalent type of vulnerability, which WPScan referred to as both “high severity and risk” in the context of vulnerabilities requiring minimal authentication levels because attackers can access and/or tamper with the database which is the heart of every WordPress website.

These are the percentages:

  • Broken Access Control 84.99%
  • SQL Injection 20.64%
  • Cross-Site Scripting 9.4%
  • Unauthenticated Arbitrary File Upload 5.28%
  • Sensitive Data Disclosure 4.59%
  • Insecure Direct Object Reference (IDOR) 3.67%
  • Remote Code Execution 2.52%
  • Other 14.45%

Vulnerabilities In The WordPress Core Itself

The overwhelming majority of vulnerability issues were reported in third-party plugins and themes. However, there were in 2023 a total of 13 vulnerabilities reported in the WordPress core itself. Out of the thirteen vulnerabilities only one of them was rated as a high severity threat, which is the second highest level, with Critical being the highest level vulnerability threat, a rating scoring system maintained by the Common Vulnerability Scoring System (CVSS).

The WordPress core platform itself is held to the highest standards and benefits from a worldwide community that is vigilant in discovering and patching vulnerabilities.

Website Security Should Be Considered As Technical SEO

Site audits don’t normally cover website security but in my opinion every responsible audit should at least talk about security headers. As I’ve been saying for years, website security quickly becomes an SEO issue once a website’s ranking start disappearing from the search engine results pages (SERPs) due to being compromised by a vulnerability. That’s why it’s critical to be proactive about website security.

According to the WPScan report, the main point of entry for hacked websites were leaked credentials and weak passwords. Ensuring strong password standards plus two-factor authentication is an important part of every website’s security stance.

Using security headers is another way to help protect against Cross-Site Scripting and other kinds of vulnerabilities.

Lastly, a WordPress firewall and website hardening are also useful proactive approaches to website security. I once added a forum to a brand new website I created and it was immediately under attack within minutes. Believe it or not, virtually every website worldwide is under attack 24 hours a day by bots scanning for vulnerabilities.

Read the WPScan Report:

WPScan 2024 Website Threat Report

Featured Image by Shutterstock/Ljupco Smokovski

S&P 500 gives up its earlier gains — but Meta bucks the trend as new AI model debuts

Every weekday, the Investing Club releases the Homestretch; an actionable afternoon update just in time for the last hour of trading.